Archive - March 2016

1
Becoming an Entrepreneur in a Trillion Dollar Economy
2
Annette Tonti: A Pioneer in Online and Mobile Advertising
3
A Day With Deepak Chopra [Part 1 and 2]

Becoming an Entrepreneur in a Trillion Dollar Economy

Legit Strategies for Becoming an Entrepreneur

Whether you run a brick and mortar establishment or if becoming an entrepreneur online is your goal, there is a formula for how to achieve and maintain success. In fact, being consistent enough to see improvements on a monthly basis might be the hardest part of sustaining this formula. We’ve compiled a list of ways you can grow your business and flourish as an entrepreneur.

becoming an entrepreneur

1. Update Your Market Research

“Because information is readily accessible and available on the Internet, demand, tastes and consumer preferences are unpredictable and unstable. What is in vogue today could be passé tomorrow. The latest technological breakthrough could be obsolete in a few weeks.

Thus, it is very important for you to continually update your market research. Your target market could be undergoing changes in its demographic profile. And its consumption and behavioral patterns could be changing. Their concerns which you addressed when you launched your business may no longer be valid.” Continue Reading twitter icon

2. Three Principles for Sustained Innovation

Fastcompany.com says: “Sustained innovation is powered by people who come together to share ideas, compare observations, and brainstorm solutions to complex problems. Enterprises with a strong focus on sustained …

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Annette Tonti: A Pioneer in Online and Mobile Advertising

Annette Shares Her Unique Views on Entrepreneurialism

entrepreneruialism

I’ve had the pleasure of getting to know Annette Tonti over the last four years. She is a pioneer in the online advertising and mobile markets with over 30 years of corporate and entrepreneurial experience. And, she’s an entrepreneurial warrior. As founder and CEO of two high tech startups, she has developed early stage businesses and raised over $30M from venture and angel investors. Early in her career she delivered digital strategies to Fortune 1000 businesses, ran a global program for the MIT Media Labs and headed up operations for a global telecommunications consultancy.

At the MIT Media Lab in 1998, Annette was Executive Producer for The Junior Summit, a special year-long program for the first “digital generation”. In 1999 she co-founded Bluestreak, one of the first “rich media” advertising firms. As CEO, she raised $27.5M in capital and led a successful acquisition. Bluestreak was acquired by Carat Worldwide (an ad agency) in 2007. In 2008 Annette co-founded and became CEO of MoFuse, a startup company designed to help local businesses have a mobile presence.  Annette raised $2M in angel funding and led MoFuse to a successful acquisition by The Search Agency in …

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A Day With Deepak Chopra [Part 1 and 2]

Deepak Chopra Shares His Thoughts on Wellbeing, “Soul Leadership” and Entrepreneurial Spirit.

entrepreneurial spirit

My wife and I recently attended an all-day Deepak Chopra seminar called Radical Wellbeing, Corporate Wellbeing + Soul Leadership. My wife is a big fan of Deepak and shares his thoughts with me frequently.

Since entrepreneurship is a passion of mine, I thought it would be interesting to hear Deepak’s definition of “soul leadership”. He didn’t disappoint. I was fascinated by the overlap between Deepak’s observations and definitions of soul based leadership and my experience with the entrepreneurial journey. Let’s start with the beginning…

We started the day with a meditation (no surprise there). The questions Deepak posed during the mediation were understandably reflective, but I would later learn their meaning…

  • Who am I?
  • What do I want?
  • What is my purpose?
  • What am I grateful for?

Despite being straight forward questions, many people sometimes struggle with these at times.

However, to my relief and enlightenment, Deepak explained that you don’t need to know the answers to these questions. But, if you live these questions and live from your soul, then “life will point you to the answers”. This is a

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