Could Social Media Act as the New SEO in Your Entrepreneurial Network?
SproutSocial reminds us that the tools needed to build an entrepreneurial network can be easy to leverage if you know how. They share, “the competition for visibility has never been stronger. With more businesses building out their content strategies and the rising advertising costs, optimizing your organic content is at its highest demand. Although social media doesn’t directly influence your search ranking, greater social signals (such as people sharing your content and sending more traffic to your website) can help you rank higher. Why is this important? Because 33% of traffic from Google’s organic search results go to the first item listed.”
“Not just that, but social content is becoming increasingly more visible in search results”. Take a look at your social followers – are those people interested in your services or buying your products? Now is the time to check in to your entrepreneurial network to get rid of what’s not working and focus your social efforts into your own sales funnel. Your social networks are about to matter a whole lot more! “Google already has deals in place with Facebook and Twitter—you’ve likely already seen a …Read More