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5 Steps to Starting a Business
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Entrepreneurship: Do You Have What It Takes?
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Start With Your Why!

5 Steps to Starting a Business

The Tasks Involved in Launching a Business Can Be Daunting. Learn the Five Most Critical Steps to Launching Your Dream Business.

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So you’ve thought about it for years, quietly doing the legwork to start your own business while holding down a full-time job.  Now you’re coming closer to setting your dream in motion, but the question remains:  how do you actually turn your new business from a dream into reality?  Of course, there are many factors to consider: location, products offered, price points, marketing methods, supplier partnerships, financing – the list goes on.  But what should come first in getting a small business off the ground?  Here are perhaps the five most important steps to starting a business:

  • Write your business plan – Even if you are not seeking outside funding at this stage, a business plan will help crystallize your vision and outline your first operational steps.  By actually putting important aspects of your plan on paper –including an executive summary,  company overview, market analysis, financial projections, sales and marketing strategies, and a product or service description –you will get a better idea of the business’s potential and lend your business more credibility from the outset.  It is also
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Entrepreneurship: Do You Have What It Takes?

It Takes More Than Guts and an Idea to Start a Business.  Learn What Attributes Successful Entrepreneurs Have in Common.

small business owner

You have the perfect idea for a business.  You have positive feedback from potential customers.  You’ve even sold some of your first-generation product in stealth mode with great customer response.  You think you are ready to quit your job and get started.  But, there’s just one lingering question on your mind:

Do I really have what it takes to be an entrepreneur?

Maybe you come from a family of old-school company men and women.  They’ve always worked for other people and had a regular paycheck with generous health insurance and plenty of vacation time.  Are you going to be the one to leave that comfortable lifestyle for one where you’re on your own with minimal initial resources and little to fall back on to make sure your rent or mortgage is covered?

Before you submit that resignation letter, there are a few things you might want to consider.  Starting and running a small business is no easy task.  Being a successful entrepreneur requires a unique mix of skills that go far beyond being passionate enough to quit your job and …

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Start With Your Why!

Finding Your Why Crystallizes Your Purpose and Establishes the Real Value You Provide for Your Customers.

running a small business

If you are considering starting a small business or you are still new to running a small business, your purpose and passion are key drivers.  These are the early and most challenging days of your business.  A small business owner knows it takes ten units of energy to see one unit of results at this early stage.  Having a crystal clear purpose and passion for what you are doing is extremely important to stay on task each day. Obviously, your business has a purpose.  But, beyond that, what is your personal purpose?

I recently was introduced to Simon Sinek.  I’m a fan.  My wife had referred me to him after he gave a talk at her company.  Sinek is “leading a movement to inspire people to do the things that inspire them.”  He is the author of two bestselling books: Start With Why: How Great Leaders Inspire Everyone To Take Action and his newest book, the New York Times and Wall Street Journal best seller: Leaders Eat Last: Why Some Teams Pull Together and Others Don’t.  He is best known for popularizing the concept

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